Start a project ↗

Production / 04 / FrameVibe Studios Ltd

Designed for the Frame It Will Live In

Social content works best when format is part of the idea from the start. Composition, pace and duration are considered around intended use.

01 The brief
9:16 / 1:1 / 16:9 — delivery formats are agreed around project requirements.
02 In frame

Built around what
the work requires.

  1. 01

    Short-form

  2. 02

    Vertical formats

  3. 03

    Campaign variations

  4. 04

    Social delivery

  5. 05

    Cutdowns

  6. 06

    Platform formats

03 Working shape

Purpose first.
Then production.

Short-form production is not simply a widescreen film cropped later. The available frame, viewing context, opening moment and pace can influence the idea from the outset.

01

Design for attention

The opening, composition and information density are considered for the intended viewing context without relying on unsupported performance promises.

02

Compose for the format

Vertical, square and landscape frames place subjects and graphics differently. The priority formats should be known before filming where possible.

03

Plan useful variations

Cutdowns, alternate durations, captions and campaign variations are agreed as deliverables. Multiple versions are not assumed to be included automatically.

Professional content production environment
Photo: Lewis Guapo / Unsplash

Visual direction imagery — not client work

Composition before decoration.

Visual treatment, production requirements, locations, contributors, permissions and deliverables are confirmed around the individual project.

Next frame / project enquiry

What are
we making?

Tell us what the video needs to communicate, who it needs to reach and where it will be used.

Start a Video Project ↗